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4 shipping questions every e-commerce business owner must answer

running an e-commerce business with late shipments and lost orders
Running an online business is no easy feat. The customer experience doesn’t just include ease of ordering but stretches all the way to delivery and returns. Every step in the customer experience can either help to increase customer retention or can push customers away to fulfill their shopping needs elsewhere. Today we are tackling the four shipping questions every e-commerce business owner is bound to face at some point.

Can I return my product?

Not every product shipped will meet the expectations of the receiver. Maybe the dress wasn’t true to size, the color of the vase differed from the advertised image or that impulse buy lost its luster. Emails, social media messages, and calls about returning the product end up finding there way to you. It’s important to clearly communicate your return policy from the start. Customers are more confident in making a purchase when they know a stress-free return policy is in place.

Why is my shipment late?

Logistics consists of multiple moving parts, and some of those are out of your control. You can promise your customer a specific delivery time frame, but ultimately it’s the carrier’s job to deliver on time. Unfortunately, carriers aren’t 100% accurate when it comes to on-time delivery and your brand name is the one that suffers from their failure.

How did my order arrive damaged?

Is my order lost?

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